Virtual Reality ; Running a Business Without a Brick and-Mortar Office Building Is Starting to Become More Common for Local Entrepreneurs.

Summary


When the local housing market crumbled about three years ago, so did J. Michael and Nelly Roach's marketing agency. The real estate industry had been a staple client for IDP Group, and without that work, the agency was forced to close the doors of its downtown office permanently.

Photo by Gerik Parmele

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Extract


Virtual Reality ; Running a Business Without a Brick and-Mortar Office Building Is Starting to Become More Common for Local Entrepreneurs.

Nelly Roach, executive director of Caledon Virtual, works in her home office.

Photo by Gerik Parmele

J. Michael Roach, creative director of Caledon Virtual, listens during a meeting about a customer's Web site.

Photo by Gerik Parmele

Donna Arnlund, owner of DAVAS Business Solutions, works in her home office.

Photo by Gerik Parmele

Caledon Virtual's Nelly Roach, left, and J. Michael Roach, right, talk with Kevin Per...

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